MM Austria, Das österreichische Industriemagazin
“MM MaschinenMarkt – Das österreichische Industriemagazin“ is the polytechnic magazine for the Austrian manufacturing industry focusing on practice and user focused editorial content. MM MaschinenMarkt contains technical articles, product information, industry news as well as reports from research and innovation. The three main magazine sections largely follow the real process flow of a manufacturing enterprise: PROLOG (phase prior to the actual production), PRODUCTION (as logical center) as well as EPILOG (phase after production).
Target group MM Austria:
Thr readers are decision-makers in small, medium and large companies of the Austrian capital goods industry, trade and commerce as well as technical service providers. Sub-groups of the target group are reached through alternating distribution.
Recipient Structure Analysis, Distribution by Industry Sector:
Metal production, metal working 27 %
Automation, drive engineering, energy, electrical engineering, electronics 22 %
Machine building 22 %
Software 11 %
Technical trade 10 %
Other 8 %
Total 100 %
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